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Sunday, 21 September 2014

US - Asian American Lifestyles and Entertainment September 2014 report by Researchmoz.us

ResearchMoz.us include new market research report"Asian American Lifestyles and Entertainment - US - September 2014" to its huge collection of research reports.

Asians are an important and growing market for entertainment and leisure categories. These high-income, highly educated consumers represent a potentially lucrative market, especially for entertainment that provides multiple values, but marketers need to reach them where they live, which for most young Asians is online and on their mobile device.


Table of Content


Scope and Themes


What you need to know
Definition
Data sources
Expenditure data
Consumer survey data
Abbreviations and terms
Abbreviations
Terms

Executive Summary


Asian entertainment spending is growing
Figure 1: Distribution of total entertainment expenditures across entertainment segments, by race, 2010-12*
Higher-income households drive spending on entertainment
Figure 2: Monthly household entertainment expenditures, by gender, age, and household income, May 2014
Multigenerational and online lifestyles drive Asians’ leisure decisions
Movies and home-cooked meals most common in-home leisure activities
Figure 3: Top at-home leisure activities – participation at least once a month, May 2014
Dining out and shopping top out-of-home leisure activities
Figure 4: Top out-of-home activities – participation at least once a month, May 2014
Friends and family drive dining and event choices
Figure 5: Top information sources for out-of-home entertainment, May 2014
Asians eat at both Asian and non-Asian restaurants
Figure 6: Out-of-home food choices, May 2014
Asians favor less popular sports
Figure 7: Top out-of-home events and activities attendance, May 2014
Asians want to attend events where they can relax with family
Figure 8: Top factors impacting entertainment choices – at least somewhat important, May 2014
What we think

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About Us

ResearchMoz is the one stop online destination to find and buy market research reports & Industry Analysis.We fulfill all your research needs spanning across industry verticals with our huge collection of market research reports.We provide our services to all sizes of organizations and across all industry verticals and markets.Our Research Coordinators have in-depth knowledge of reports as well as publishers and will assist you in making an informed decision by giving you unbiased and deep insights on which reports will satisfy your needs at the best price.

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Thursday, 18 September 2014

Breast Cancer - Identifying and Commercializing First-in-Class Innovation

Exceptionally Large and Innovative Pipeline
The breast cancer pipeline is the largest in the pharmaceutical industry with 815 products in active development across all stages. The range of mechanisms of action employed by these compounds is also highly diverse, especially in comparison to the existing market landscape. More pertinently, the degree and proportion of breakthrough innovations in this pipeline is exceptional; GBI Research analysis identified 253 first-in-class programs in the breast cancer pipeline, acting on 176 first-in-class molecular targets.
This accounts for some 39% of all products with a disclosed molecular target and is reflective of the high degree of innovation in this indication. This has far-reaching strategic implications for all market participants, as, despite the high attrition rate in breast cancer, it is highly likely many of the first-in-class technologies will reach the market over the coming decade and may transform the clinical and commercial landscape.
Alignment of First-in-Class Molecular Target with Disease Causation
One of the key trends in oncology and in breast cancer in particular over the last decade is the clinical and commercial impact of targeted therapies designed to target proteins in signaling pathways that are frequently mutated in a significant proportion of the patient population. By aligning the molecular targets for therapeutic intervention with disease causation and/or propagation, these therapies limit the systemic cytotoxic effects whilst inhibiting tumor-promoting signaling pathways. Such strategies thereby typically achieve superior efficacy and safety profiles.
Our proprietary analyses demonstrate significant levels of differentiation as to how well the first-in-class products and their respective molecular targets align to underlying gene and protein level mutations and dysfunction. More advanced analytics further substantiated these findings as strong levels of differentiation in the scientific and clinical rationale for first-in-class molecular targets emerged. Furthermore, clear frontrunners were identified by integrating analyses to assess the accessibility of molecular targets for therapeutic compounds, the size of the target patient population that would benefit from therapeutic intervention, and the expected positioning of the first-in-class products based on the molecular targets and mechanisms of action of currently marketed products.
These insights and a detailed review of the available evidence from scientific studies substantiate the perspective that first-in-class-product technology in its own right is not sufficient to offer a compelling scientific and clinical rationale. However, a range of products offer very significant scientific and clinical promise and could therefore result in a strong commercial proposition with the prospect of clinically and commercially transformative products in the future.
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A Highly Active Deals Landscape with Numerous Investment Opportunities
The breast cancer deals landscape is highly dynamic, with both deal number and aggregate value exceeding industry benchmarks, reflecting the large and highly competitive marketed and pipeline product environments. Moreover, with 40 first-in-class products that are currently in development having been involved in a licensing or co-development deal, the capital being committed to breast cancer partnership deals is not limited to products with established mechanisms of action in the marketed product landscape. On the contrary, breakthrough innovations are highly desirable as an investment option. Analysis shows that the licensing deal values can exceed the mean and median deal values for licensing deals in Phase I, II and III, suggesting that premium deals can be achieved by smaller firms with the capacity to advance strong products to one of the clinical stages of development. However, most deals involving first-in-class products were either preclinical or Phase I development, whereas advance-in-class and addition-to-class product deals were typically made in Phases II and III, therefore showing significant differentiation. These findings have significant strategic implications for both biotech companies seeking to out-license products and firms with an interest in in-licensing first-in-class products with strong clinical and commercial prospects.
With the remaining 213 first-in-class products that are currently in development having not yet been involved in a licensing or co-development deal, there are numerous opportunities for in-licensing or co-development in this indication, which already has a strong track record of breakthrough innovation yielding highly commercially and clinically successful therapies. Although many act on targets that are not yet strongly substantiated in terms of their therapeutic potential in breast cancer in clinical studies, there are many which are supported by very robust and promising in vivo and in vitro preclinical evidence, and as such are highly promising breast cancer therapies.
Scope
The report analyzes innovation in breast cancer, in the context of the overall pipeline and current market landscape. In addition, it analyzed the deals landscape surrounding first-in-class products in breast cancer, and pinpoints opportunities for in-licensing. The report covers and includes
A brief introduction to breast cancer, including symptoms, pathophysiology, and overview of pharmacotherapy and treatment algorithms.
The changing molecular target landscape between market and pipeline and particular focal points of innovation in the pipeline.
Comprehensive review of the pipeline for first-in-class therapies, analyzed on the basis of stage of development, molecule type and molecular target.
Identification and assessment of first-in-class molecular targets with a particular focus on early-stage programs of which clinical utility has yet to be evaluated, as well as literature reviews on novel molecular targets.
Assessment of the licensing and co-development deal landscape for breast cancer therapies and benchmarking of deals involving first-in-class versus non-first-in-class-products.
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Reasons to buy
The report will assist business development and enable marketing executives to strategize their product launches, by allowing them to
Understanding of the focal shifts in molecular targets in the breast cancer pipeline.
Understanding of the distribution of pipeline programs by phase of development, molecule type and molecular target.
Access a scientific and clinical analysis of first-in-class developmental programs for breast cancer, benchmarked against non-first-in-class targets.
Assess the valuations of licensed and co-developed breast cancer treatments.
Access a list of the first-in-class therapies potentially open to deal-making opportunities.
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Worldwide Tablet Processor Development:2014 and Beyond

Tablet growth has been stagnant and the global market for tablets is near saturation. This is evidence by the fact that tablet sales of two leading brands Apple and Samsung have been losing shine. The market growth now weighs more on cheaper tablets of Chinese and white-box vendors. The trend toward lower-cost has forced tablet vendors to change their minds about processor adoption.
This has led to a rise of Chinese tablet processor makers like MediaTekRockChipAllwinner, and Amlogic. Sales of Intel's low-cost processors has also picked up quickly in China. This report outlines the overall development of tablet processors and examines the future development of global tablet market under the influence of growing importance of Chinese players.
Table of Content

Worldwide Tablet Market Growth Slowing
Price-cut Competition Drives Demand for Low-cost Application Processors
Chinese Players Becoming a Major Force
Intel Expanding Reach to Tablet Processors
(Table) Intel Tablet Reference Design Partners
MediaTek and Intel Make Aggressive Move into SoCs for Tablets
MIC Perspective
Intel, White-box Tablet Vendors Reinforce Cooperation for Bigger Slice of Market
Future Tablet Market Growth Dragged
Appendix
Research Scope
Glossary of Terms
List of Companies
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Taiwanese IP Camera Industry:3Q 2014

This research report presents shipment volume and value forecast and recent quarter review of shipment volume, value, ASP, manufacturer volume and value rankings, shipment by resolution, production location, and shipment destination, and business type. The content of this report is based on primary data obtained through interviews with IP camera makers.



The report finds that the shipment volume of Taiwanese IP camera industry in the second of 2014 grew 14.7% compared to the same period of last year. It is forecasted that the Taiwanese IP camera manufacturers' full-year shipment volume will witness 28.2% growth in 2014 in comparison to 2013. 

IP cameras with resolution between 1MP and 1.3MP constituted the largest share of total IP camera shipments in the second quarter of 2014, followed by VGA, 2MP, and 3MP (and higher) IP cameras. Bolstered by growing popularity of smart city and smart home, it is forecast that the demand for IP cameras will keep rising in the second half of 2014 and 2015.

Shipment Volume
(Table) Taiwanese IP Camera Shipment Volume, 1Q 2013 - 2Q 2015 Unit: Thousand
Shipment Value
(Table) Taiwanese IP Camera Shipment Value and ASP, 1Q 2013 - 2Q 2015 Unit: US$ Million
Ranking
(Table) Taiwanese IP Camera Manufacturer Value Ranking, 1Q 2013 - 2Q 2014
Volume Ranking
(Table) Taiwanese IP Camera Manufacturer Value Ranking, 1Q 2013 - 2Q 2014
Product Mix


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(Table) Taiwanese IP Camera Shipment Volume by Resolution, 1Q 2013 - 2Q 2014 Unit: Thousand
(Table) Taiwanese IP Camera Shipment Volume Share by Resolution, 1Q 2013 - 2Q 2014
Production Locations
(Table) Taiwanese IP Camera Shipment Volume by Production Location, 1Q 2013 - 2Q 2014
(Table) Taiwanese IP Camera Shipment Volume Share by Production Location, 1Q 2013 - 2Q 2014
Shipment Destinations

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Chinese Home Appliance Industry

Continuously affected by the withdrawal of government policies, sales volumes of almost all home appliances in the Chinese market from January to June 2014 declined year-on-year except air conditioner which still managed to keep steady growth compared to the same period of 2013, according to statistics by China's MIIT (Ministry of Industry and Information Technology). As a result, China's Ministry of Commerce estimated that Chinese home appliance sales volume grew 5.3% year-on-year from January to June 2014, with April-May and May-June sales increased by 7.4% and 7.8%, respectively.
Full Report With TOC @ http://www.researchmoz.us/chinese-home-appliance-industry-and-market-july-2014-report.html

Among other home appliances, LCD TV sales volume suffered the steepest decline rate at 11.3% compared to the same period last year. Despite the modest sales growth in the first half of 2014, white goods still outperformed brown goods, bolstered mainly by companies selling white goods such as Gree, Midea, and Haier who saw growth in sales in the first half of 2014.
Table of Content

Shipment Volume
(Table) Chinese Home Appliance Shipment Volume, June 2013 - July 2014 Unit: Thousand
Sales
(Table) Chinese Home Appliance Sales Volume, June 2013 - July 2014 Unit: Thousand
Vendor Ranking
(Table) Chinese Washing Machine Sales Volume Ranking, September 2013 - July 2014
(Table) Chinese Refrigerator Sales Volume Ranking, September 2013 - July 2014
(Table) Chinese Air Conditioner Sales Volume Ranking, September 2013 - July 2014
(Table) Chinese TV Sales Volume Ranking, September 2013 - July 2014
Model Ranking
(Table) Chinese Washing Machine Product Sales Volume Ranking by Model, July 2014
(Table) Chinese Refrigerator Product Sales Volume Ranking by Model, July 2014
(Table) Chinese Air Conditioner Product Sales Volume Ranking by Model, July 2014
(Table) Chinese Home Appliance Industry and Market, July 2014
Exports & Imports
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Wednesday, 17 September 2014

Beer: Global Group of Eight (G8) Industry Guide

Introduction

The G8 Beer industry guide provides top-line qualitative and quantitative summary information including: market share, market size (value and volume 2009-13, and forecast to 2018). The guide also contains descriptions of the leading companies including key financial metrics and analysis of competitive pressures within the market.


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Features and benefits
Save time carrying out entry-level research by identifying the size, growth, major segments, and leading players in the G8 beer market
Use the Five Forces analysis to determine the competitive intensity and therefore attractiveness of the G8 beer market
Leading company profiles reveal details of key beer players' G8 operations and financial performance
Add weight to presentations and pitches by understanding the future growth prospects of the G8 beer market with five year forecasts
Compares data from the US, Canada, Germany, France, UK, Italy, Russia and Japan, alongside individual chapters on each country

Highlights

The G8 countries contributed $241,885.8 million in 2013 to the global beer industry, with a compound annual growth rate (CAGR) of 0.9% between 2009 and 2013. The G8 countries are expected to reach a value of $247,769.3 million in 2018, with a CAGR of 0.5% over the 2013-18 period.
Among the G8 nations, the US is the leading country in the beer industry, with market revenues of $80,198.2 million in 2013. This was followed by Germany and Japan, with a value of $34,231.4 and $33,014.8 million, respectively.
The US is expected to lead the beer industry in the G8 nations with a value of $83,098.6 million in 2016, followed by Russia and Germany with expected values of $40,888.8 and $37,441.5 million, respectively.


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Future of the Soy Products Market in the United States

Summary
The Future of the Soy Products Market in the United States to 2018 is the result of Canadeans extensive market research. The report presents detailed analysis on the Soy Products consumption trends in the United States, historic and forecast Soy Products consumption volumes and values at market and category level, brand share and distribution channel data. This report brings together Canadean Intelligence's research, modeling and analysis expertise in order to develop uniquely detailed market data. This allows domestic and foreign companies to identify the market dynamics to account for Soy Products sales overall and to know which categories and segments are showing growth in the coming years.



Key Findings
Why was the report written?
This report provides authoritative and granular data on the Soy Products market in the United States and, in doing so fills the gaps in marketers understanding of trends and the components of change behind them.

Based upon extensive primary and secondary research to provide comprehensive and granular data, this report allows marketers to confidently update their strategic and tactical plans.

Marketers need data on volume and value changes, brand dynamics and distribution trends in order to effectively plan strategies.


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What are the key drivers behind recent market changes?
This report examines the components of change in the market by looking at historic and future growth patterns, including the effects of consumers behavior on total volumes, values, brands selected and types of product chosen.

What makes this report unique and essential to read?
The report provides the latest, detailed data on dynamics in the United States Soy Products market, providing marketers with the essential data to understand their own, and their competitors position in the market and the information to accurately identify where to compete in the future.

Synopsis
Detailed category coverage is provided, covering two product segments that include: Soy Desserts, Soy Drinks.

Detailed product sales segmentation (for both volumes and values) is provided, including brand data, and sales by distribution channel, at the product category level.

Future forecasts allow marketers to understand the future pattern of market trends from winners and losers to category dynamics and thereby quickly and easily identify the key areas in which they want to compete in the future.


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Monday, 8 September 2014

Advanced Hemodynamic Monitoring Devices In BRICSS Countries

BRICSS Hemodynamic Monitoring Devices market value is expected to reach US$281 million by 2016, primarily supported by the product types - Cardiac Output Monitoring Devices and Pulmonary Artery Catheters. China accounts for nearly 24% of the market share and India claims more than 24%. In terms of CAGR, India is the fastest growing region while China and South Korea are just behind. Among the product types, Cardiac Output Monitoring Devices market value indicates more than 60% by 2015 leaving the rest of the market to the Pulmonary Artery Catheters.
Complete Report @ http://www.researchmoz.us/hemodynamic-monitoring-devices-emerging-markets-brazil-russia-india-china-south-africa-and-south-korea-2012-2018-report.html

Healthcare Industry division has been witnessing a drastic change regarding the new innovation and technology which in terms are applied in improving from sector to sector since the past 3-5 years. Cardiovascular industry growth continues to increase with the presence of multiple technologies such as advanced material and software which is featured in most of the devices. International companies tends to innovate, develop new products and to enhance the existing features in cardiovascular devices.

Report Focus:

The report ‘Hemodynamic Monitoring Devices - Emerging Markets (Brazil, Russia, India, China, South Africa And South Korea), 2012-2018’ reviews the latest trends in cardiovascular devices with a perceptive attempt to disclose the near-future growth prospects. An in-depth analysis on a geographic basis provides strategic business intelligence for healthcare sector investments. The study reveals profitable investment strategies for market start-ups, pharmaceutical/biotechnology companies, laboratories, Contract/Clinical/Commercial Research Organizations (CROs), government/academic organizations, consulting firms, database buyers and many more in preferred locations.
Click Here To Read More About This Report
The report primarily focuses on:

Emerging Market Trends
Advancements in the Technological Space
Market Demand of The Segments (By-Region)
Key Growth Areas and Market Size
Region-Wise Demand Factor
Key Competitors Edge
Investment Strategies

The analysis primarily deals with by type. Further, the subdivided categories include:

Hemodynamic Monitoring Devices – By Type

a. Cardiac Output Monitoring Devices (Minimally Invasive and Non-Invasive Devices)

b. Pulmonary Artery Catheters (Invasive)

The period considered for the hemodynamic monitoring devices market analysis is 2012-2018. The region wise distribution of the market consists of BRICSS (Brazil, Russia, India, China, South Korea and South Africa).

More than 727 market players are identified in cardiovascular devices industry out of which 122 key companies that project improved market activities in the near future are profiled. The report consists of 105 data charts describing the market shares, sales forecasts and growth prospects. Moreover, key strategic activities in the market including mergers/acquisitions, collaborations/partnerships, product launches/developments are discussed.

Estimates are based on online surveys using customized questionnaires by our research team. Besides information from government databases, company websites, press releases & published research reports are also used for estimates.
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Tuesday, 26 August 2014

Market Analysis on Carrier WiFi and Small Cells in LTE and Beyond 2014 - 2019

Most up-to-date research on "Carrier WiFi and Small Cells in LTE and Beyond: Market Opportunities and Forecasts 2014 - 2019" to its huge collection of research reports.


Mobile network operator “Heterogeneous Networks” (HetNet) are based on a combination of small cells, macro cells and carrier WiFi. HetNets are expected to play a pivotal role in addressing network capacity needs, bring about improvements in carrier operations, and create opportunities for new revenue streams.


This research provides an in-depth assessment of the carrier WiFi and small cells market, including business models, market drivers, challenges, value chain analysis, operator and vendor strategies, and a quantitative assessment of the industry with detailed forecasts for 2014 to 2019. The report includes analysis of business drivers, business case, and provides strategy assessment for implementation and operation.

The report covers the following topics:
Business Case for Carrier WiFi and Small Cells: An assessment of the business case for Carrier WiFi and small cells.
Technology Review: A review of the underlying technology supporting Carrier WiFi and small cell solutions
A Review of Carrier WiFi and Small CeBrowse Report on Linkedin @ https://www.linkedin.com/today/post/article/20140827045551-227772465-carrier-wifi-and-small-cells-in-lte-and-beyond-market-opportunities-and-forecasts-2014-2019 ll Deployments: A review of major Carrier WiFi and small cell solution deployments by Carriers worldwide
Carrier and Vendor Strategies: An analysis of how Carriers and vendors will position themselves to capitalize on Carrier WiFi and small cell opportunity
Market Analysis and Forecasts: A global and regional assessment of the market size (unit shipments and revenues) and forecasts for the Carrier WiFi and small cells market from 2014 to 2019
Industry Value Chain: An analysis of the Carrier WiFi and small cells value chain with indicative revenue assessments of key market players across the value chain and predictions about the economic model evolution
Carrier WiFi and Small Cells Industry Roadmap 2014 - 2019: An analysis of the roadmap for the industry from 2014 to 2019


This report is a must-read for anyone evaluating the potential for carrier WiFi and small cells in terms of revenue opportunities for infrastructure and service (including Cloud-based) vendors, network operator strategies, revenue opportunities, and the future of carrier networks. Questions answered in the report include:
How is the industry’s value chain structured?
What is future of Carrier WiFi and Small Cells?
How many LTE enabled small cells will ship in 2019?
What are the key strategies to develop for carrier WiFi operation?
How much will the Carrier WiFi and small cell markets be worth in 2019?
What are Carrier’s attitudes towards Carrier WiFi and small cell solutions?
What benefits do small cells and Carrier WiFi deployments bring to Carriers?
The much CAPEX can Carriers save by deploying Carrier WiFi and small cell solutions?
What will be the regional outlook for revenue in the Carrier WiFi and small cells market?
What is Cloud RAN and how will cloud RAN deployments affect the small cell industry?
Which vendors are leading the market and what key strategies for vendors capitalizing on?



All purchases of Mind Commerce reports includes time with an expert analyst who will help you link key findings in the report to the business issues you're addressing. This needs to be used within three months of purchasing the report.

Target Audience: 
Investment Firms
Application Developers
Mobile Device Vendors
Mobile Network Carriers
Service Bureau Companies
WiFi Infrastructure Vendors
Wireless Infrastructure Vendors
Small Cell Infrastructure Vendors
Telecom Managed Service Providers


Companies in Report: 
ADTRAN
Airvana
Alcatel-Lucent
Aptilo
Aptilo Networks
Argela
Aruba Networks
AT&T Mobility
AudioCodes
BelAir Networks
Bouygues Telecom
British Telecom
BSNL
China Mobile
China Telecom
China Unicom
Chunghwa Telecom
Cisco


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Claro (America Movil)
Clearwire
Clearwire
Colt Telecom
Comcast
Contela
Cox Communications
CSL Hong Kong
Devicescape
Eircom
Ericsson
Everything Everywhere
Genband
HTC Corporation
Huawei
Hutchison 3 Group
ip.access
iPass
Juniper Networks
KDDI
Kineto Wireless
Korea Telecom
KPN
LG Electronics
LG Uplus
Maxis
MegaFon
MetroPCS
Motorola Mobility
Motorola Solutions
Movilnet Venezuela
Movistar
MTS Russia
NEC
Nokia Siemens Networks
NTT DoCoMo
Oi Brazil
Optus (Australia)
Orange (France Telecom)
Orascom
Orascom
PLTD (Smart Communications Phillipines)
Portugal Telecom
PT Telkom
Qualcomm
Reliance Communications
Research in Motion
Rogers Canada
Ruckus Wireless
Samsung Group
SFR
SK telecom
Softbank
Sprint
Swisscom Mobile
Tata Teleservices
Tele2 Sweden
Telecom Italia Mobile
Telefonica Moviles
Telefonica O2
Telenor Group
TeliaSonera
Telstra
Telus Mobility Canada
Tim Brasil
T-Mobile Austria
T-Mobile Czech Republic
T-Mobile Europe
T-Mobile USA
Turkcell
Ubee-AirWalk
Ubiquisys
US.Cellular
Verizon Wireless
Vimpelcom
Virgin Media
Vodafone Essar
Vodafone Group
Vodafone Italy
Vodafone UK
Wind (Italy)
Wi-tribe (Pakistan)
Yota (Russia)
Zain Bahrain
Zain Kuwait
Zain Saudi Arabia

Key Findings: 
Carriers must leverage opportunities for various small cell enabled value-added services
Market for small cell based advertising will begin in 2015-2016, accelerating in 2020 thanks to introduction of LTE Direct (LTE-D)
Carrier WiFi infrastructure market will grow at a CAGR of 43% over the next five years accounting for nearly $8 Billion in revenues by the end of 2019.
Small cell infrastructure market will grow at a CAGR of 45% over the next five years also accounting for nearly $8 Billion in revenues by the end of 2019.
Continued demand for mobile broadband services will play a critical role in maintaining the Carrier WiFi and small cell market’s growth, amid a growing demand of convergent, intelligent and vendor agnostic small cell platforms by Carriers.
Fixed line carriers are capitalizing on their infrastructure investments to offer Small Cells as a Service (SCaaS). Mind Commerce expects Fixed line carriers to form an integral part of the industry’s value chain representing as much as 20% of the revenue share.
Cloud RAN technology will complement and not essentially compete with small cell deployments.


Related Report
The emerging wearable technology ecosystem will bring mobile advertising personalization to a whole new level as solutions such as Disney’s MyMagic+ wearable are just the tip of the proverbial iceberg. We see wearable tech bringing to the fore an entirely new category of mobile advertising that will transform the joking about the movie Minority Report into a viable business model with...

The report firstly introduced Thick Film Devices basic information included Thick Film Devices definition classification application industry chain structure industry overview; international market analysis, China domestic market analysis, Macroeconomic environment and economic situation analysis and influence, Military Infrared (EO/IR) Systemss industry policy and plan, Thick Film...






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Monday, 25 August 2014

Wearable Technology in Mobile Advertising

The emerging wearable technology ecosystem will bring mobile advertising personalization to a whole new level as solutions such as Disney’s MyMagic+ wearable are just the tip of the proverbial iceberg. We see wearable tech bringing to the fore an entirely new category of mobile advertising that will transform the joking about the movie Minority Report into a viable business model with positive ROI for advertisers.


Wearables can be used as a source of knowledge for advertisers. This can be done by collecting information about user’s behavior towards certain ads. Wearable devices can be used smartly in advertising. It can give the user’s feedback on certain products by monitoring the user’s behavior while watching these products’ ads. Wearables device can vary from wearable glasses to small wrist bands that can detect the following user’s activity including movements, vital signs, and behaviors.

This ICT Insight report provides analysis of wearable technology in mobile advertising scenarios such as using Google Glass Pay-Per-Gaze and Pay-Per Emotions business models.

This report is part of the Mind Commerce Information and Communications Technology (ICT) Insight series of reports, which are provided as part of subscription offerings and on an exclusive basis to our preferred clients and partners. The reports provide critical information and key insights into the impact of developing ICT trends, challenges and opportunities with emerging business models, and assessment of evolving and maturing technologies.

All purchases of Mind Commerce reports includes time with an expert analyst who will help you link key findings in the report to the business issues you're addressing. This needs to be used within three months of purchasing the report.

All Latest Market Research Report @ http://www.researchmoz.us/latest-report.html

Target Audience: 

Advertising agencies
Mobile network operators
Retail brands and merchants
Mobile marketing companies
Augmented reality companies
Wireless device manufacturers
Wireless infrastructure providers
Consumer electronics companies
Wearable technology developers
Digital entertainment companies

Key Findings: 

Wearable technology will have a profound effect on measuring human behavior
Mobile advertising will benefit from new models including pay-per-emotion and pay-per-action
Certain models such as pay-per-gaze, while unproven commercially, have great promise as wearable tech becomes mainstream
Wearable technology and mobile advertising have great synergy as the former will provide a measured response to advertisements

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